Appliance Utility Toolkit

Appliance Media Utility Toolkit

For the new appliance promotion, connect with your customers outside the store using the tools and information included in the full version of our Appliance Media Utility Toolkit. Invidiual sections of the Toolkit, including native files, are available here.

In-store Marketing Materials

Point of purchase marketing materials (POP) have been created for retail channel locations. These items aim to grab the consumer's attention, provide education on the energy-saving, and cost-saving benefits of products. Many items—those with asterisks (*)—also identify the sponsoring utility. The following materials can be found at participating retailers:

Appliance Retail Section

Lighting and Showerhead Retail Section

Promote your participation in the retail channel to your customers with the following templates:

Retail Statement Insert (7.25"x3.5")